Blog de Cyara

Building the CX Framework for a New Business Model

Earlier this year at the Customer Strategies and Technology Summit in London, Gartner introduced its latest study on the customer experience strategies of leading global businesses. “The study examines what CX projects have been carried out in 2014 and what projects are being worked on in 2015. This provides a great overview of how things Read More

Is Your Auto Attendant Driving Away Potential Customers?

A recent research report by Daniel Harris, Market Research Associate at Software Advice surveying small and mid-sized businesses shows that a poorly designed customer experience using an auto attendant can drive away potential customers. Specifically, the report provides information on how customers respond to poorly designed auto attendants and best practices for designing a great customer experience. The Read More

Is Your IVR Driving Away Potential Customers?

A recent research report by Daniel Harris, Market Research Associate, Software Advice, shows that while IVRs are central to communications in modern customer engagement centers, they are also a major pain point for customers. Specifically, a poorly designed IVR can significantly impact a company’s bottom line. In fact, a well-known study from Purdue University showed that Read More

Are You Paying Attention to the Customer Experience Warning Gauges?

The next time you get into your car, take a look at your dashboard. I suspect that at a minimum, you have both a fuel gauge and a temperature gauge looking back at you. Depending on the price of the car, you may have other gauges as well. In addition to a moving needle, some Read More