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Press Releases

May 15, 2024

Cyara Awarded a 2024 CRM Excellence Award

Cyara Team

Cyara CX Transformation Platform Honored for Helping Clients Improve the Customer Experience

REDWOOD CITY, Calif. – May 8th, 2024 — Cyara announced today that TMC, a global, integrated media company, has named the Cyara AI-Led CX Transformation Platform as a recipient of a 2024 CRM Excellence Award, presented by CUSTOMER magazine.

Cyara is the first and only automated CX Transformation Platform that spans the entire development lifecycle for contact center technology. Its end-to-end CX testing and monitoring platform tests every touchpoint in the customer journey to always assure high-quality interactions across all communication channels. CX assurance is critical to reduce the risks of poor-quality CX by helping to catch recurring and potential issues earlier in development. To gain these insights, Cyara replicates real customer traffic to organizations, providing an outside-in view of how their contact center systems, such as an AI-powered IVR or chatbots, perform during real-world interactions. 

“The Cyara CX Transformation Platform enables brands to innovate their CX processes more quickly to continuously deliver the highest quality CX, increasing customer satisfaction and helping them achieve a competitive advantage in today’s market,” said Janet Vito, SVP of Marketing, Cyara. “We are proud to support many of the world’s leading brands in delivering best-in-class CX, and it is a great honor to be recognized with this latest award win.” 

“The CRM Excellence Award honors Cyara for being a true CRM partner to its customers and clients,” said Rich Tehrani, TMC’s CEO and Group Editor-in-Chief. “Cyara has demonstrated to the editors of CUSTOMER magazine that the Cyara CX Transformation Platform improved the processes of their clients’ businesses by streamlining and facilitating the flow of information,” added Tehrani.  

Based on hard data, the CRM Excellence Awards rely on facts and statistics demonstrating the improvements that the winner’s product has made in a client’s business. Winners were chosen on the basis of their product or service’s ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire lifetime of the customer.  

About Cyara

Cyara revolutionizes the way businesses transform and optimize their customer experiences. Cyara’s AI-based CX Transformation Platform empowers enterprises to deliver flawless interactions across voice, video, digital, and chatbot experiences. With Cyara, businesses improve customer journeys through continuous innovation while reducing cost and minimizing risk. With a 96% customer retention rate and world-class Net Promoter Score (NPS), today’s leading global brands trust Cyara every day to assure CX journeys and transform CX experiences.

To learn more, visit cyara.com. 

About CUSTOMER

Since 1982, CUSTOMER magazine (formerly Customer Interaction Solutions) has been the voice of the call/contact center, CRM and teleservices industries. CUSTOMER has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, CUSTOMER strives to continue to be the publication that holds the quality bar high for the industry.  Please visit http://www.customer.tmcnet.com.   

Cyara Contact 

Caroline Leonard
Senior Manager Corporate Communications
caroline.leonard@cyara.com  

TMC Contact 

Michelle Connolly 
Senior Marketing Manager 
203-852-6800, ext. 170 
mconnolly@tmcnet.com 

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