Cyara Receives 2015 CUSTOMER Magazine TMC Labs Innovation Award

Cyara Crawler honored for innovation by industry-leading media company. Crawler is a game-changer for IVR development.

SAN FRANCISCO, CA – August 20, 2015 — Cyara announced today that TMC, a global, integrated media company, has named Cyara Crawler as a 2015 TMC Labs Innovation Award winner. This award is presented by TMC’s CUSTOMER magazine.

“Cyara Crawler is a game changer for the global contact center industry, and we are very pleased with this recognition,” said Alok Kulkarni, CEO of Cyara. “The ability to rapidly and continuously innovate to provide an exceptional customer experience is critical in today’s omni-channel world. Crawler will transform a company’s ability to improve its customer experience more effectively and with agility.”

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About Cyara Crawler
Cyara Crawler, which officially launched at SpeechTEK 2015, works by placing synthetic calls to existing IVRs to reverse engineer the call flows. Crawler’s automation will revolutionize the global contact center industry by replacing inaccurate or out-of-date IVR documentation with accurate, as-built documentation and eliminating the bulk of the manual effort for writing Cyara Test Cases. In addition to eliminating tedious manual testing, Crawler eliminates the high risk of making changes to an IVR when the documentation is incomplete, out of date or missing. As organizations merge or change vendors, this automated discovery capability also makes it possible to safely migrate and upgrade legacy IVRs. Find out more about Crawler here, and register for an online demo of the product.

About the Award
“Congratulations to Cyara for being granted a 2015 CUSTOMER Magazine TMC Labs Innovation Award. Cyara Crawler has been selected for demonstrating innovation, superior quality and unique features which have had a positive impact on customer related technologies,” said Rich Tehrani, CEO, TMC. “We’re pleased to recognize this outstanding achievement with a TMC Labs Innovation Award.”

The TMC Labs Innovation Award honors products that display innovation, unique features, and significant contributions toward improving communications technology. The TMC Labs Innovation Award is granted to those companies demonstrating ground-breaking contributions to the industry.

The 2015 CUSTOMER Magazine TMC Labs Innovation Award results will be published in the September 2015 issue of CUSTOMER magazine.

About Cyara
Cyara is the global market-leading provider of an omni-channel customer experience testing and monitoring platform and was recently named a Gartner Cool Vendor in CRM Customer Service and Customer Support, 2015. Cyara enables its customers to rapidly innovate while dramatically reducing the cost of development and testing and the risk of exposing their customers to poor customer experiences. Every day, millions of flawless customer interactions are delivered by some of the most recognizable brands in the world utilizing the Cyara Platform. For more information, please visit, or connect with Cyara on LinkedinTwitter, and Facebook.

Since 1982, CUSTOMER magazine (formerly Customer Interaction Solutions) has been the voice of the call/contact center, CRM, and teleservices industries. CUSTOMER has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, CUSTOMER strives to continue to be the publication that holds the quality bar high for the industry. Please visit

About TMC
TMC is a global, integrated media company that supports clients’ goals by building communities in print, online, and face-to-face. TMC publishes multiple magazines including Cloud Computing, IoT Evolution, Customer, and Internet Telephony. TMCnet is the leading source of news and articles for the communications and technology industries, and is read by 1.5 million unique visitors monthly. TMC produces a variety of trade events, including ITEXPO, the world’s leading business technology event, as well as industry events: 2015 Connecticut Mobile Summit; Asterisk World; AstriCon; ChannelVision (CVx) Expo; DevCon5 – HTML5 & Mobile App Developer Conference; Drone Zone 360; IoT Evolution Conference & Expo; IoT Evolution Developers Conference; IoT Evolution Fog, Analytics & Data Conference; IoT Evolution Connected Transportation Conference; IoT Evolution Connected Home & Building Conference; MSP Expo; NFV Expo; SIP Trunking, Unified Communications & WebRTC Seminars; Wearable Tech Conference & Expo featuring Fitness and Sports Wearable Technology (FAST) Expo; WebRTC Conference & Expo; and more.

Media Inquiries:
Einsteinz Communications for Cyara
Sue Ralston: + 61 (0)2 8905 0995

TMC Contact:                                                                         
Rebecca Conyngham
Marketing Manager
203-852-6800, ext. 287