Cyara

Cyara Customer Experience Assurance Platform

The AI dealbreakers making consumers ghost


Cyara, in partnership with global research leader Dynata, surveyed 1,000 U.S. consumers to uncover what really makes them lose trust in AI-powered customer experiences — and what it takes to win it back.

AI is transforming customer experience, but it’s also testing consumer trust like never before. Our research reveals the biggest “dealbreakers” that cause customers to abandon brands and the new rules for building confidence in AI.

Discover what consumers said about: 

  • The #1 reason they ghost a brand 
  • Why AI gets less forgiveness than humans 
  • The trust gap between generations 
  • And how to turn dealbreakers into dealmakers 
Download the report now
Cyara-Dynata report-The dealmakers making consumers ghost
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The No. 1 AI-Led CX productivity, growth & assurance platform

Cyara is the global leader in AI-powered customer experience assurance, committed to eradicating bad CX. As the only unified platform for continuous testing and monitoring across voice, digital, messaging, and conversational AI channels, Cyara empowers hundreds of the world’s leading brands to optimize more than 350 million customer journeys every year. With enterprises rapidly deploying agentic AI systems that adapt, learn, and make autonomous decisions in real time, Cyara provides the assurance layer that turns pilots into production-ready deployments—testing AI agents with AI agents to catch what scripts can’t. From full journey visibility to AI governance, trust validation, and compliance, Cyara ensures every touchpoint works flawlessly and every AI interaction solves customer problems while delighting them in the process. Cyara helps businesses deliver secure, friction-free, and high-quality CX at scale.

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Learn how Cyara’s AI-led CX productivity, growth, and assurance engine can help you eradicate bad CX.

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