When fully functional, tested, and optimized, AI-powered chatbots can significantly enhance your CX offerings by providing 24/7, personalized, and cost-efficient interactions without the need for extensive human intervention. And yet, a bot that lacks oversight and isn’t tested on a regular basis leaves your brand exposed to a wide range of reputational, financial, and regulatory risks, putting your customer trust and revenue on the line.
Leading global brands deliver better bots faster with Cyara Botium.
The leaps and bounds of innovation we’ve seen within the past few years have opened the door to increasingly agentless experiences, in which bots can complete more complex tasks. As AI-powered technology continues to evolve and the potential to innovate your CX strategy with chatbots and voicebots grows by the day, it’s critical to follow testing best practices and continually improve your bots for better interactions.
Chatbot testing is a long-term commitment. But, when executed effectively, it can protect your business against unnecessary CX defects. By following these chatbot testing best practices, you can set your bots up for success and reap the maximum benefits of your AI investments.
Conduct Thorough, Regular Tests
Whenever you deploy a new bot or update your infrastructure, you may be introducing a new vulnerability into the live environment and putting your customer interactions in jeopardy. That’s why continuous chatbot testing is essential to assure quality customer journeys and improve satisfaction rates.
Chatbot testing isn’t something you can afford to only execute once. Providing fully optimized customer experience requires comprehensive, rigorous testing to ensure your bots are always prepared to deliver the service quality your customers expect and demand. All it takes is a single defect to drive your business away and into your competitors’ arms. But by testing your infrastructure at regular intervals, you can reduce the chance your customers will be exposed to defects in the live environment.
There are several testing types you must use to confirm your bot’s performance and functionality, including:
- Performance testing: Tests your chatbot’s response time and latency.
- Security testing: Detects potential vulnerabilities that might compromise sensitive customer and business data.
- Functionality testing: Verifies your bot’s ability to understand and respond to user inputs accurately and quickly.
- Load testing: Confirms your bot can handle periods of heavy traffic, such as during a product launch and peak sales seasons.
- Integration testing: Tests your bot’s integration capabilities with other systems such as third-party application programming interfaces (APIs), databases, or other applications.
- Language testing: Determines whether your bot is understanding and responding to different languages and dialogues correctly.
Leverage Automation
Bots are incredibly complex systems. Whereas other CX systems, such as IVRs, are often limited to a small number of predetermined pathways and options, generative and conversational AI-powered bots are built to offer dynamic responses and develop new ways of responding to customer queries. This can create hundreds of thousands of different options.
Manually testing other CX channels is resource-intensive, time-consuming, and error-prone, putting a strain on your contact center team. However, when it comes to AI-powered bots, manual chatbot testing is an impossible task. Without an automated chatbot testing solution, your team simply won’t be able to keep up with your bot’s expansive scope and volume, leading to gaps, errors, and unoptimized bots.
Use Your Chatbot Testing Results to Optimize Your CX
There’s no use in updating or changing your bot if you don’t understand the inefficiencies and vulnerabilities in your infrastructure. Testing and monitoring your bot is only the first step. Once you have your testing results, it’s time to take action, remediating any potential issues, updating your training data, and setting your bot up for success.
For example, let’s say your travel brand has a bot that can help customers book hotels and flights. However, after testing the bot, you discover there is an issue that impacts its ability to understand Spanish and makes it difficult for your customers to book their hotel rooms because the bot is responding incorrectly to their queries in Spanish.
In this instance, knowing the issue exists is only half the battle. You must leverage a chatbot testing solution that provides data-driven, actionable insights and analytics. With this information in-hand, you can take the right steps to improve your bot and improve your CX offerings.
Discover Cyara’s Comprehensive Conversational AI Optimization Solution
As chatbot technology and customer expectations continue to evolve, it’s your responsibility to ensure your CX channels deliver flawless interactions. Even a single issue in the live environment leaves your brand vulnerable to costly financial, reputational, and compliance risks, threatening to reverse the effort and resources invested into deploying the bot.
But with Cyara Botium, the only true end-to-end conversational AI optimization solution, chatbot testing and optimization is made easy. Botium empowers you to realize value from the earliest stages of the development lifecycle.
With Botium, you can:
- Maintain consistent quality across all AI-powered channels and platforms.
- Determine the best bot technology for your needs.
- Accelerate bot development with confidence.
AI-powered bots are pushing the boundaries of customer experiences and the contact center environment, and you can’t afford to fall behind the curve or expose your customers to unnecessary risks. Botium is here to help you innovate your CX channels and assure bot performance at scale. Contact us to schedule a personalized demo or visit cyara.com for more information.
